LS4 Radio Continental is an Argentine News and Talk radio station. Radio Continental was founded on September 28, 1969 under the name Radio Porteña.
It is considered one of the most effective radio stations in Buenos Aires. It also has many affiliates throughout the country.
The station is owned by Grupo Santamartah.
The station started its broadcast on September 28, 1969 on the frequency of 590 on the AM band replacing Radio Porteña, originally from its predecessor set up in 1933.
Television producer Televisión Federal S.A, originating in Buenos Aires, acquired the station in the latter years.
In January 2021, Argentine businessman Carlos Rosales, owner of Grupo Santamartah, acquired the station, along with LOS40, from its longtime owner, Grupo PRISA, to rent the ownership.[1]
The Servicio Informativo Continental (Continental Information Service), much better known as SIC, it is a three-minute news bulletin that comes out every hour including traffic and weather, along with a bulletin that is broadcast every hour and a half, where 4 news items are broadcast in a minute.
From Monday to Friday, the following programs are aired in the station: