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The New Celebrity Apprentice

The New Celebrity Apprentice (also known simply as The Apprentice) was the eighth and final installment of the reality game show The Celebrity Apprentice, thus making it the fifteenth and final installment of The Apprentice as a whole. It aired from January 2 to February 13, 2017. The winner of this season was Matt Iseman.[1]

The season marked the only appearance of Arnold Schwarzenegger, actor and former Governor of California, as host. The show's previous and original host, Donald Trump, stated he opted to leave "out of respect" while he was focusing on his presidential campaign. NBC had also begun to cut ties with Trump following controversial remarks he made upon the start of his campaign in 2015.[2][3][4] Trump remained as an executive producer through the show's production company, MGM Television.[5]

NBC announced the 16 contestants, as well as advisors Warren Buffett, Tyra Banks, Steve Ballmer, Jessica Alba, and Patrick M. Knapp Schwarzenegger, on January 28, 2016. On December 1, 2016, six more advisors were announced. Those advisers were former The Apprentice winner Leeza Gibbons, celebrity chef Rocco DiSpirito, Extra co-host Tracey Edmonds, The Biggest Loser host Bob Harper, YouTube star iJustine, and "Moola" CEO Gemma Godfrey. The season was filmed in Los Angeles.[6]

Along with the change of host and location, the catch phrase that accompanied a candidate's elimination from the show was changed from "You're fired" to "You're terminated", a reference to one of Schwarzenegger's most famous film roles. Also, instead of sending contestants away in a taxi cab or limousine, Schwarzenegger would send them away with a helicopter, telling them to "get to the chopper", a reference to the film Predator.[7][8]

On March 3, 2017, Schwarzenegger announced he would leave the show after one season, since he did not like the "baggage" attached to the show caused by Trump. On August 3, 2017, NBC announced that the show had been cancelled outright.[9]

Candidates

The cast was announced on January 28, 2016.[10][11][12]

Weekly results

  The candidate was on the winning team.
  The candidate was on the losing team.
  The candidate won the competition and was named the Celebrity Apprentice
  The candidate won as project manager on his/her team.
  The candidate lost as project manager on his/her team.
  The candidate was on the losing team and brought to the final boardroom.
  The candidate was terminated.
  The candidate lost as project manager and was terminated.
  The candidate was disqualified from the competition for breaking the rules.
  The candidate was excused from the task but not terminated.

Episodes

Reception

The season received an overwhelmingly negative response and President Donald Trump mocked Arnold Schwarzenegger multiple times regarding the season's low ratings, saying he was a poor fit for the show and was not a good host compared to himself. Katz Television Group's Bill Carroll stated, "Arnold Schwarzenegger was fine, but it was a different dynamic. The Apprentice in the United States was Trump. From the opening credits—the Trump helicopter, the Trump plane, Trump buildings, it was so identified with Trump and his personality that it's difficult to recast."[20]

References

  1. ^ a b c d Lawrence, Derek. "Arnold Schwarzenegger's Celebrity Apprentice gets premiere date". Entertainment Weekly. Retrieved June 8, 2016.
  2. ^ "NBC to Donald Trump: You're fired". USA Today.
  3. ^ Nededog, Jethro (August 19, 2015). "Donald Trump says 'angry' NBC execs tried to change his mind about leaving 'Apprentice' to run for president". Business Insider. Retrieved May 10, 2016.
  4. ^ Min, Janice (August 13, 2015). "The Donald Trump Conversation: Murdoch, Ailes, NBC and the Rush of Being TV's "Ratings Machine"". The Hollywood Reporter. Retrieved October 26, 2016.
  5. ^ Littleton, Cynthia (December 8, 2016). "Donald Trump to Remain Executive Producer on 'Celebrity Apprentice'". Variety. Retrieved December 8, 2016.
  6. ^ a b Wagmeister, Elizabeth (January 28, 2016). "Warren Buffett, Tyra Banks, Jessica Alba Join Arnold Schwarzenegger for 'Celebrity Apprentice' Season 8". Variety. Retrieved January 28, 2016.
  7. ^ Jagannathan, Meera (January 3, 2017). "Arnold unveils lame new 'Celebrity Apprentice' catchphrase". NY Daily News. Retrieved February 6, 2017.
  8. ^ Ross, Dalton (January 3, 2017). "'The New Celebrity Apprentice' season 8 premiere recap: 'In Here You Call Me Governor'". EW.com. Retrieved February 6, 2017.
  9. ^ Arnold Schwarzenegger is leaving 'Apprentice' because of the baggage
  10. ^ "Celebrity Apprentice Cast Revealed: Kyle Richards, Boy George and More Step Into the Boardroom". Eonline.com. January 28, 2016.
  11. ^ "Snooki, Boy George, Carnie Wilson, more set for Celebrity Apprentice". Entertainment Weekly. January 28, 2016.
  12. ^ "Meet the new 'Celebrity Apprentice' cast". USA Today.
  13. ^ Porter, Rick (January 4, 2017). "'Jimmy Kimmel Live's' 'Bachelor' special adjusts down: Monday final ratings". TV by the Numbers. Archived from the original on January 5, 2017. Retrieved January 4, 2017.
  14. ^ Porter, Rick (January 10, 2017). "'Celebrity Apprentice,' 'Odd Couple' and others unchanged: Monday final ratings". TV by the Numbers. Archived from the original on January 11, 2017. Retrieved January 10, 2017.
  15. ^ Porter, Rick (January 18, 2017). "'Howie Mandel Comedy Gala' adjusts down: Monday final ratings". TV by the Numbers. Archived from the original on January 19, 2017. Retrieved January 18, 2017.
  16. ^ Porter, Rick (January 24, 2017). "'Celebrity Apprentice' adjusts up, 'Quantico' adjusts down: Monday final ratings". TV by the Numbers. Archived from the original on January 24, 2017. Retrieved January 24, 2017.
  17. ^ Porter, Rick (January 31, 2017). "'Quantico' adjusts down: Monday final ratings". TV by the Numbers. Archived from the original on January 31, 2017. Retrieved January 31, 2017.
  18. ^ Porter, Rick (February 7, 2017). "'The Bachelor' and 'Superior Donuts' adjust up: Monday final ratings". TV by the Numbers. Archived from the original on February 7, 2017. Retrieved February 7, 2017.
  19. ^ Porter, Rick (February 14, 2017). "'The Bachelor' adjusts up, 'Quantico' adjusts down: Monday final ratings". TV by the Numbers. Archived from the original on February 15, 2017. Retrieved February 14, 2017.
  20. ^ Holloway, Daniel (February 14, 2017). "Is Trump to Blame for 'The New Celebrity Apprentice' Bust?". Variety. Retrieved April 16, 2017.

External links