The Rugby Sound Festival is an annual music and cultural festival held in the city of Legnano, in the Metropolitan City of Milan, in the Lombardy region of Italy. Founded in the 1980s, the festival has evolved to host diverse musical genres from both local and international performers.[1][2]
The festival's lineup includes a range of musical genres, including rock, folk, pop, hip hop, indie, rap and electronic dance music.[3] The festival is now managed by Shining Production, which combines musical and street food offerings.[4]
The Rugby Sound Festival was founded in the early 1980s. It was created as the Parabiago Rugby team's end-of-year party. The festival became accessible to the public from 2000 and has become one of the most important festivals in northern Italy. In 2012, the festival organizers decided that the increasing popularity required professional management and started a collaboration with Shining Production. The organizers began collaborating with external professionals from diverse fields including communication, sponsorship, advertising, and street food. This allowed the festival to gain attendance and popularity.[4] The Rugby Sound Festival held in 2023 had the largest number of visitors in the festival's history and became known as the "record" edition. The event was attended by 70,000 individuals and tickets sold out in 12 days, establishing it as one of the most popular festivals in Italy.[5]
Chi non avanza, retrocede.
-Rugby Sound founder Pietro Dalu's motivations when starting the Rugby Sound project
The Parabiago Rugby team was created in 1948 by Pietro Dallù with Nino Cataldi as the first president. In two years the team was promoted to the first division (Serie A). Over 200 members of the Parabiago Rugby team, including men and women, subsequently formed a group named "Squadra dei 200" to promote sport and teamwork, and continues to actively contribute to the Festival by participating in security.[4]
From 2000 - 2007 the Rugby Sound Festival was held at the Libero Ferrario Stadium, a football stadium located at Viale Guglielmo Marconi in the city of Parabiago. The stadium was originally opened in 1933 in honor of the cyclist Libero Ferrario and hosts Parabiago's home games, with a capacity of 700 seats.
From 2008 to 2016, the Festival was held at the Parabiago Rugby team's sports center, "Vengoni - Marazzini" Sports Court in Via Carso in the city of Parabiago.[6] The centre has been home to Rugby Parabiago since 1985 when the club relocated from its previous headquarters, the "Libero Ferrario" Sports Centre. It is a conceptual modern construction that has been regularly updated and improved. It has spread across an area of approximately 38,000 m2 to the southwest of the municipal jurisdiction.[7]
From 2017 - 2023 the Festival has been held at the Visconti Castle (Legnano) (also known as San Giorgio Castle) in Lombardy.[8] The castle is located on raised ground to the south of Legnano (part of the Metropolitan City of Milan) and is situated on a small island created by the Olona river. [9] The precise location of the 'Rugby Sound Festival' is P.zza della Concordia, 1, 20025 Legnano (MI).
Since 2016 the Rugby Sound Festival has been organised with the collaboration of Shining Production, the Comune di Legnano and Parabiago Rugby, who provide volunteer support.[10]
International and local artists are contacted in October and continue through November, with a concentration on international artists and groups until December. Italian artists are sourced immediately after the Sanremo Music Festival, which puts a hold on activities until February. The final names of the various artists are finalised between February and April.[1] In response to increasing numbers the organisers developed a VIP experience and enhanced checkout procedures to shorten wait times.[11]
Festival security organisation involves the Polizia di Stato, Municipal Police, Carabinieri, Guardia di Finanza, Protezione Civile, Italian Red Cross and Agenzia di Sicurezza. It is supported with the aid of a surveillance system and emergency preparations. Security management for the 2023 Festival was the responsibility of Deputy Commissioner Ilenia Romano.[12]
The Festival organization includes maintaining rules aimed at discouraging inappropriate behavior, alcohol abuse and violence.[13]
The Street Food Parade is organized by "Associazione Culturale Le Officine", a cultural organization that operates mainly in the provinces of Varese and Milan.[14] The event consists of numerous food trucks coming from all over Italy, with particular regard to traditional Italian street foods. The event was held in Legnano for the first time in October 2016, and more than 30,000 people attended. Because of the unexpected popularity of the event, many food trucks ran out of food.[15]
The success of the 2016 event led to cooperation between Shining Production and "Associazione Culturale Le Officine" to combine the music festival and food parade to realize "an event inside the event"[16] In 2019 a portion of the island was assigned to the Street Food Parade for the duration of the festival. This allowed the visitors of the festival to try the different street foods while attending the musical events of the festival.[17] The initiative was continued for successive editions of the festival.[18]
The 2023 Rugby Sound Festival at Legnano Castle island ran from 29th June to 10th July and included concerts, performances and free DJ sets at the end of the night. It had a record attendance of 70,000 people, with a total of six sold-out performances, two of which sold out three weeks before the start. [5] The event achieved The festival was structured as follows:
[21]